The Brigade Signature ride cycle for a cause
The Brigade Signature Ride – Cycle for a Cause was held on 10th Jan’21 at Brigade Signature Towers. The exclusive ‘Invite Only’ event saw Bengaluru’s top 100 CEOs and CXOs cycle across the villages of Hoskote on a 40 km long trail. The race was flagged off by Mr. Bhaskar Rao - Additional Director General of Police, Ms. Nirupa Shankar - Executive Director, Brigade Group and Mr. Ritesh Reddy from Martial Motors (Volvo). The designated route took the cyclists through scenic villages and agricultural fields in & around Hoskote.
Every rider was briefed on the route before the event and informed about checkpoints posted at various areas with refreshment stops. Flags and on-road signages were also placed to communicate upcoming turns, diversions and bumps ahead. As part of a special social cause, Brigade also donated to The India Cares Foundation on behalf of every attendee. The money thus collected was utilised to procure cycles for less fortunate children from villages in and around Hoskote.